DeepVista AI
An AI-native platform that turns overwhelming founder emails into clear tasks, replies, and strategy.
An AI-native platform that turns overwhelming founder emails into clear tasks, replies, and strategy.
An AI-native platform that turns overwhelming founder emails into clear tasks, replies, and strategy.
CONTEXT
DeepVista is a 0→1 startup founded by Jing Conan Wang, an ex-Googler and founder of Founder CoHo. The company’s mission is to help early-stage and often solo founders reduce decision fatigue so they can focus on building their product.
Through Founder CoHo, it was observed that many founders, especially solo founders, were overwhelmed not by lack of ideas, but by the constant stream of decisions required to run their companies. The inspiration for DeepVista was to build an AI workspace that could act as a cross-functional support system, giving founders confidence in their decisions without the mental strain.
Role: AI Product Designer
Role: AI Product Designer
Tools: Figma · Discord · Notion · FigJam
Tools: Figma · Discord · Notion · FigJam
Designed and AI-coded DeepVista’s 0→1 product architecture and UX framework.
Drove 150+ pre-launch signups through founder research and MVP validation.
Designed and AI-coded DeepVista’s 0→1 product architecture and UX framework.
Drove 150+ pre-launch signups through founder research and MVP validation.
PROBLEM & OPPORTUNITY
While this vision was powerful, we learned quickly that it was too broad for an MVP. Founders were excited, but unclear on where exactly they would use such a tool daily.
Through research and direct conversations with founders, a pattern emerged:
They were drowning in emails.
Founders receive 50–200 emails every day, ranging from fundraising and recruiting to customer support and partnerships. Email was eating up their mornings, slowing progress on what mattered most: building their company.
PIVOT & FOCUSSED SOLUTION SYNTHESIS
We reframed our focus from all decision-making to the most immediate and painful bottleneck: email overload.
This pivot gave the product sharper clarity, tangible daily value, and a clear MVP path.
Old HMW:
How might we design an AI Workspace that helps Early-Stage Founders make confident, cross-functional decisions faster and with less mental strain?
New HMW:
How might we turn overwhelming founder emails into clear tasks, quick replies, and useful strategy? ————
THE DESIGN SOLUTION
The pivot led to a focused MVP where DeepVista transforms email overload into clarity through six core features designed for speed, control, and trust.
01
SMART SEGREGATION
Emails get auto-sorted into categories like Marketing, Recruitment, Finance and flagged as Starred, Urgent, Important.
This way, founders don’t waste time scanning everything, they can immediately spot what matters most and tackle high-priority work first.
01
SMART SEGREGATION
Emails get auto-sorted into categories like Marketing, Recruitment, Finance and flagged as Starred, Urgent, Important.
This way, founders don’t waste time scanning everything, they can immediately spot what matters most and tackle high-priority work first.
03
CONTEXT TRANSPARENCY
Every AI reply shows its “thinking”, what context it used and why.
This makes the AI more trustworthy, letting founders check the logic behind a reply and dive deeper whenever they need reassurance.
03
CONTEXT TRANSPARENCY
Every AI reply shows its “thinking”, what context it used and why.
This makes the AI more trustworthy, letting founders check the logic behind a reply and dive deeper whenever they need reassurance.
04
PLANS & TO-DOS FROM EMAIL
Inbox chaos becomes actionable clarity.
DeepVista extracts tasks, generates product plans, and even surfaces PMF insights from email threads.
Instead of just replying, founders leave the inbox with clear next steps and direction for their team.
04
PLANS & TO-DOS FROM EMAIL
Inbox chaos becomes actionable clarity.
DeepVista extracts tasks, generates product plans, and even surfaces PMF insights from email threads.
Instead of just replying, founders leave the inbox with clear next steps and direction for their team.
05
MULTILINGUAL SUPPORT
Emails are automatically replied to in the same language they arrive in if the setting is turned on.
This enables founders to seamlessly connect with global investors, partners, and customers without worrying about translation.
05
MULTILINGUAL SUPPORT
Emails are automatically replied to in the same language they arrive in if the setting is turned on.
This enables founders to seamlessly connect with global investors, partners, and customers without worrying about translation.
02
EDITABLE AI RESPONSE
Founders can review, tweak, and approve AI-generated replies before sending.
This keeps the convenience of automation while ensuring every message still reflects their personal style and professional tone.
02
EDITABLE AI RESPONSE
Founders can review, tweak, and approve AI-generated replies before sending.
This keeps the convenience of automation while ensuring every message still reflects their personal style and professional tone.
CONTEXT
DeepVista is a 0→1 startup founded by Jing Conan Wang, an ex-Googler and founder of Founder CoHo. The company’s mission is to help early-stage and often solo founders reduce decision fatigue so they can focus on building their product.
Through Founder CoHo, it was observed that many founders, especially solo founders, were overwhelmed not by lack of ideas, but by the constant stream of decisions required to run their companies. The inspiration for DeepVista was to build an AI workspace that could act as a cross-functional support system, giving founders confidence in their decisions without the mental strain.
PROBLEM & OPPORTUNITY
While this vision was powerful, we learned quickly that it was too broad for an MVP. Founders were excited, but unclear on where exactly they would use such a tool daily.
Through research and direct conversations with founders, a pattern emerged:
They were drowning in emails.
Founders receive 50–200 emails every day, ranging from fundraising and recruiting to customer support and partnerships. Email was eating up their mornings, slowing progress on what mattered most: building their company.
PIVOT & FOCUSSED SOLUTION SYNTHESIS
We reframed our focus from all decision-making to the most immediate and painful bottleneck: email overload.
Old HMW:
How might we design an AI Workspace that helps Early-Stage Founders make confident, cross-functional decisions faster and with less mental strain?
New HMW:
How might we turn overwhelming founder emails into clear tasks, quick replies, and useful strategy? ————
This pivot gave the product sharper clarity, tangible daily value, and a clear MVP path.
FINAL DESIGN SOLUTION
The pivot led to a focused MVP where DeepVista transforms email overload into clarity through six core features designed for speed, control, and trust.
01
SMART SEGREGATION
Emails get auto-sorted into categories like Marketing, Recruitment, Finance and flagged as Starred, Urgent, Important.
This way, founders don’t waste time scanning everything, they can immediately spot what matters most and tackle high-priority work first.
02
EDITABLE AI RESPONSE
Founders can review, tweak, and approve AI-generated replies before sending.
This keeps the convenience of automation while ensuring every message still reflects their personal style and professional tone.
03
CONTEXT TRANSPARENCY
Every AI reply shows its “thinking”, what context it used and why.
This makes the AI more trustworthy, letting founders check the logic behind a reply and dive deeper whenever they need reassurance.
04
PLANS & TO-DOS FROM EMAIL
Inbox chaos becomes actionable clarity.
DeepVista extracts tasks, generates product plans, and even surfaces PMF insights from email threads.
Instead of just replying, founders leave the inbox with clear next steps and direction for their team.
05
MULTILINGUAL SUPPORT
Emails are automatically replied to in the same language they arrive in if the setting is turned on.
This enables founders to seamlessly connect with global investors, partners, and customers without worrying about translation.
MY REFLECTION & LEARNINGS
01 | Adapting Through a Major Pivot
When DeepVista shifted from a decision-support tool to an AI email assistant, I learned how to quickly reframe the product vision, redesign features, and keep the team moving without losing focus.
02 | Building with Code, Not Just Figma
To stay in sync with engineers, I picked up AI-assisted coding and shipped components myself, speeding up iteration and making design more practical.
03 | Driving Research into Design
I ran interviews with high-revenue founders and turned insights into product directions, ensuring every feature we built had a clear user need behind it.
04 | Communicating at Founder-Level
I sharpened how I explain design decisions, framing them around business impact like reduced workload or faster replies, not just pixels.
PROBLEM & OPPORTUNITY
While this vision was powerful, we learned quickly that it was too broad for an MVP. Founders were excited, but unclear on where exactly they would use such a tool daily.
Through research and direct conversations with founders, a pattern emerged:
They were drowning in emails.
Founders receive 50–200 emails every day, ranging from fundraising and recruiting to customer support and partnerships. Email was eating up their mornings, slowing progress on what mattered most: building their company.
PIVOT & FOCUSSED SOLUTION SYNTHESIS
We reframed our focus from all decision-making to the most immediate and painful bottleneck: email overload.
This pivot gave the product sharper clarity, tangible daily value, and a clear MVP path.
New HMW:
How might we turn overwhelming founder emails into clear tasks, quick replies, and useful strategy?
Old HMW:
How might we design an AI Workspace that helps Early-Stage Founders make confident, cross-functional decisions faster and with less mental strain?
FINAL DESIGN SOLUTION
The pivot led to a focused MVP where DeepVista transforms email overload into clarity through six core features designed for speed, control, and trust.
Emails get auto-sorted into categories like Marketing, Recruitment, Finance and flagged as Starred, Urgent, Important.
Each world is a shared island where progress is visible, so you always know who’s working. It turns productivity into a community space, not just a solo task list.
04
PLANS & TO-DOS FROM EMAIL
04
PLANS & TO-DOS FROM EMAIL
Inbox chaos becomes actionable clarity.
DeepVista extracts tasks, generates product plans, and even surfaces PMF insights from email threads.
Instead of just replying, founders leave the inbox with clear next steps and direction for their team.
Emails are automatically replied to in the same language they arrive in if the setting is turned on.
This enables founders to seamlessly connect with global investors, partners, and customers without worrying about translation.
Every AI reply shows its “thinking”, what context it used and why.
This makes the AI more trustworthy, letting founders check the logic behind a reply and dive deeper whenever they need reassurance.
Founders can review, tweak, and approve AI-generated replies before sending.
This keeps the convenience of automation while ensuring every message still reflects their personal style and professional tone.
